I don't doubt that WSU talks more money this year, but I'm not buying the $5 million/year number. Here is a list of current coaching salaries in the Pac-12:
UCLA, Chip Kelly: $6,000,000
Stanford, David Shaw: $6,000,000
USC, Clay Helton: $6,000,000
UW, Chris Peterson: $5,000,000
Utah, Kyle Whittingham: $4,000,000
WSU, Mike Leach: $3,500,000 (scheduled to jump to $3,750,000 in 2019)
CU, Mike McIntyre: $3,200,000
UO, Mario Cristobal: $3,200,000
ASU, Herm Edwards: $2,000,000
UA, Kevin Sumlin: $2,000,000
OSU, Jonathan Smith: $2,000,000
Cal, Justin Wilcox: $2,000,000
So, Leach is the 6th highest paid coach in the conference. Let's look at athletic department revenue in 2016-17:
UO: $145,417,315
UW: $128,745,183
UCLA: $104,105,646
ASU: $101,579,860
CU: $94,226,111
UA: $90,976,758
Cal: $90,976,576
Utah: $83,672,639
OSU: $78,959,875
WSU: $64,294,520
Note: Stanford and USC don't report revenue since they are private schools. It's obvious that they are ahead of WSU in revenue though.
So, our coach is the middle of the pack in pay but our school is in last place by a wide margin. Leach may very well get a small pay increase this year, but given the publicity that's been put out there about the deficit that our athletics programs is running, he isn't going to get paid as much as Peterson any time soon. Of the public universities, Oregon and Washington are the only two that were profitable a couple years ago but only Cal is struggling with debt as badly as WSU. Until our fans are willing to pony up a lot more money, we can't compete with any of the big boys when it comes to salary.