Wait, What? BSU inks new multimedia deal?

[Loyal Coug1]

Multimedia for what?

Boise State cuts new Learfield deal, with millions more headed for school athletics - BoiseDev

One big potential change remains on hold for Boise State athletics, but the program is in line for a multimillion-dollar payday. The State Board of Education Wednesday approved a restructured — and extended — multimedia agreement that could net Boise State athletics at least $128.1 million over...

boisedev.com

Edit - And it replaces the current $5M a year deal. Again, for what? And what does WSU have similar to this?

 

[Observer11]

Multimedia for what?

Boise State cuts new Learfield deal, with millions more headed for school athletics - BoiseDev

One big potential change remains on hold for Boise State athletics, but the program is in line for a multimillion-dollar payday. The State Board of Education Wednesday approved a restructured — and extended — multimedia agreement that could net Boise State athletics at least $128.1 million over...

boisedev.com

Edit - And it replaces the current $5M a year deal. Again, for what? And what does WSU have similar to this?

Learfield broadcasts all Cougar games.

 

[chugspig]

Multimedia for what?

Boise State cuts new Learfield deal, with millions more headed for school athletics - BoiseDev

One big potential change remains on hold for Boise State athletics, but the program is in line for a multimillion-dollar payday. The State Board of Education Wednesday approved a restructured — and extended — multimedia agreement that could net Boise State athletics at least $128.1 million over...

boisedev.com

Edit - And it replaces the current $5M a year deal. Again, for what? And what does WSU have similar to this?

We are signed to Learfield img I thought.

 

[Loyal Coug1]

Learfield broadcasts all Cougar games.

We are signed to Learfield img I thought.

That name kind of dawned on me after I posted. So I now have to find out how much they are paying WSU.......

 

[roses04]

If Learfield was smart, they would have made the removal of the blue turf a condition of the deal.

 

[CougSinceBirth]

If Learfield was smart, they would have made the removal of the blue turf a condition of the deal.

From my understanding, whenever they replace turf next, it has to be green. They were grandfathered in until next go-around. So get used to playing on a run down smurf turf for the next 60 years!

 

[roses04]

And yes ducks and geese do land on it.

the landing strip